Personal Finance & School children Part 13



 

Title: “Money Magic and the Power of Advertising”

The following Friday, the children gathered, buzzing with excitement. They remembered Mr. Raj’s promise: advertising. But today, along with Mr. Raj, a new face entered the classroom.

“Children,” Mr. Raj said, “meet Neha, my niece. She’s a college student and has come to help us today. She’ll be our assistant teacher.”

The class greeted her cheerfully. Neha smiled and said, “Hello everyone! I still remember how confused I was about money when I was your age. But today, let’s learn something fun together.”

Mr. Raj started, “Last week, you learnt about profit and loss. But tell me, if two shops sell the same sweets at the same price, why do people choose one shop over another?”

“Because maybe they like that shop more?” Riya suggested.
“Or maybe the shop is more colourful!” added Aryan.

“Exactly!” said Neha. “That’s where advertising comes in. Advertising is like telling people in an interesting way why they should buy from you.”

To make it practical, Mr. Raj divided the class into two groups. “Group A will run a toy shop, and Group B will run a snack shop. You all get five minutes to make an advertisement for your shop. Use drawings, slogans, or even a song. Neha and I will be the customers.”

The classroom turned into a creative storm. One group scribbled posters with colourful doodles: ‘Tasty Snacks, Happy Tummies!’ Another group began clapping and chanting a catchy rhyme: ‘Fun toys, cool toys, come and grab your joy toys!’

When time was up, each group presented their advertisement. The whole class laughed and clapped as the jingles and posters came alive.

Neha and Mr. Raj then “bought” from the shops. “See how your creativity pulled us in?” Mr. Raj explained. “That’s the magic of advertising - it attracts customers, makes your shop memorable, and sometimes even allows you to sell at a higher price because people like your brand.”

Neha added, “But remember, advertising should always be honest. If you promise something in an ad, you must deliver it. Otherwise, customers will lose trust.”

The bell rang, and the students were still humming the toy shop’s jingle. Mr. Raj smiled. “Wonderful job today. Next time, we’ll talk about something every businessperson faces - savings and borrowing. Till then, keep your creative hats on.”

The children left, chattering excitedly, and Neha whispered to Mr. Raj, “Your students are natural entrepreneurs!”

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